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spritz 0.0%
Brands & Products
Marketing & Events
Markets & Consumption
No & Low-Alcohol Beer
No & Low-Alcohol Spirits
No & Low-Alcohol Wine
Packaging & Logistics
Production & Technology
Regulations & Policy
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Soft Drinks, Kombucha & Functional Beverages
Sponsored Content
25 July 2026
Moving Beyond the Mimicry Effect to Engage Sober-Curious Consumers
Jessika Pini
